843: Historic Data Sharing Agreement, Own Every Piece Campaign

JANSON SILVERS: 

This is the award-winning Public Health Review Morning Edition for Thursday, February 13, 2025. I'm Janson Silvers. Now, today's news from the Association of State and Territorial Health Officials.

The Washington State Department of Health has officially signed the first data sharing agreement of its kind with the Tulalip tribe. Kristin Peterson, with the Washington State Department of Health, explains.

KRISTIN PETERSON: 

Our tribal data-focused sharing agreement really represents our commitment to tribes as a government. Our tribal data-sharing agreement is an umbrella agreement, meaning tribes can add- access to data systems when they're ready.

SILVERS: 

Data will be shared as a two-way street.

PETERSON: 

But with this agreement, we are opening dialog on how to best ascertain how we are holding the tribe's data, and then we're having dialogue about how we will utilize that data together.

SILVERS: 

The Tulalip tribe will now have access to disease reporting information from the Department of Health.

PETERSON: 

So, everything from lead poisoning in the communities ,to mpox, to COVID, and so having real-time access will allow a tribe to swiftly and better respond to outbreaks and other health issues.

SILVERS: 

A joint press release on the historic agreement is online now, use the link in the show notes to read it.

KIM BAKER: 

Own Every Piece is Houston's campaign for better birth control, but we are very much interested in ensuring that people get the reproductive health services that they need.

SILVERS: 

Dr. Kim Baker, from the UT Health Houston School of Public Health, tells us about Houston's Own Every Piece campaign. The goal was to change the landscape of how people access information about birth control.

BAKER: 

There's a lot of shame, there's a lot of stigma. There are a lot of horror stories in the internet space, and so we knew we needed to combat that with real stories from people who can share positive experiences to encourage other women to Own Every Piece.

SILVERS: 

Baker says the campaign was tremendously successful, with more than 3 million women reached in Houston.

BAKER: 

We really wanted our message to feel collaborative with women and people who were exploring and who were struggling around this topic. So, I think in doing that, like people were able to really connect to our messaging in a very different way that didn't feel like a top-down approach.

SILVERS: 

Baker thinks other campaigns could take a similar approach.

BAKER: 

I would encourage other public health campaigns or initiatives to always seek to co-collaborate, not just with, you know, the folks who may be implementing your change efforts, but those on the receiving end, like really look to them as collaborators in this effort so that you can get the traction that you need.

SILVERS: 

Learn more about the Own Every Piece campaign and the success it had by clicking the link in the show notes.

Also today, several members of the ASTHO team collaborated on a recent Journal of Public Health Management and Practice article. That article focuses on recent efforts from public health to improve access to care. Read it by clicking the link in the show notes.

Finally, this morning, an ASTHO report explores the reasons cancer prevention messaging has often not resonated with its intended audience. The report, prepared in conjunction with pop health can be found in the show notes.

That'll do it for today. We're back tomorrow morning with more ASTHO news and information. I'm Janson Silvers. You're listening to the award-winning Public Health Review Morning Edition. Have a great day.